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Concept Eye ClinicConcept Eye Clinic
  • Home
  • Information
    • Who we are
    • Covid Policy
    • Zeiss Lenses
    • Lense offers
  • Our Practices
    • Gosforth
    • Tynemouth
    • JH Wilson Melrose
    • Bridgwater
  • The Concept Blog
  • Contact Us
  • Book Now
Maui Jim: It’s how you see rather than what you see
Shore Break sunglasses by Maui Jim at Concept Eye Clinic

Maui Jim: It’s how you see rather than what you see

4 May 2021

We believe in the art and science of Maui Jim

Named after a fisherman who sold sunglasses on the shores of the Hawaiian island, we believe in the magic of Maui Jim.

Maui Jim Puakenikeni
Puakenikeni by Maui Jim at Concept Eye Clinic

Protection from UV

People buy sunglasses for fashion, function or protection.

The most damaging light is UV. Reflective UV is just as damaging as direct UV.

In fact, 100% of all UV, UVAB and HEV (blue light 97%) are effectively blocked by Maui Jim polarised lenses. Cleverly, the lens maximises the blue light we really need.

The Skin Cancer Foundation (SCF) approached and recommended Maui Jim as a highly effective global UV protector for eye wear due to the fact that 8-10% of all skin cancers occur on the eye lid.

Protection from Glare

Most people use sunglasses for driving. There is a misconception that the darker the lens, the more protection is offered. Not true!

Maui Jim uses a polarised film which is one of the most efficient on the market to reduce 99.9% glare. The norm with most other brands is 50%. A bi-gradient mirror replicates the eyes and relaxes vision. This means your eyes are not working as hard.

On top of this, all Maui Jim sunglasses have anti- reflective coating and are completely scratch resistant.

Lens Colour for saturation

All Maui Jim lenses combine rare elements to saturate colour for enhanced and sustained colour perception. Every lens can be customised and is infused with these elements.

Rose and Green are actually the most relaxing colours on the eyes and we urge you to try and see for yourself! The Maui HT Green allows for high transmission and is excellent for golf and cycling. The Neutral Grey has a blue mirror underneath and only allows 10% of light to filter through.

With it’s own laboratory for lens manufacturing and quality control, perhaps a fourth good reason we pitch for this extraordinary brand, is their environmental commitment to zero waste production.

Shore Break Maui Jim
Shore Break sunglasses by Maui Jim at Concept Eye Clinic
Lotus Trade by Maui Jim
Lotus Trade sunglasses by Maui Jim at Concept Eye Clinic
Perico Trade by Maui Jim
Perico trade sunglasses by Maui Jim at Concept Eye Clinic
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Concept Eye Clinic
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Eleni Ntatova
Eleni Ntatova
16:44 15 Aug 22
I brought my gold chopard sunglasses in for them to fix before my holiday... and they very kindly tightened them for me. They were very friendly and kind I would recommend them!read more
Louise Southern
Louise Southern
10:36 09 Jun 22
Michelle gave great advice, and helped me choose some lovely frames, as... well as ensuring value for money with lenses. The whole team were very welcoming. I have had only positive experiences with Concept Eye clinic over the years, and their new studio is fab.read more
Grant Mitchell
Grant Mitchell
14:34 31 Mar 22
I have dealt with Sam and Ross at Tynemouth, and would like to say the... service I have received is exemplary! Nothing was too much trouble and I was fitted in at very short notice. These two members of staff are a credit to your business and I would have no hesitation in recommending this business, keep up the good work!read more
Clare Rutherford
Clare Rutherford
10:23 21 Dec 21
My first visit and I'll definitely be back! Thank you so very much to... Michelle for managing to fix my favourite Gucci frames! Excellent service and such a warm welcome from Michelle and Gabriel. Highly recommend this store.read more
Boulder Beach
Boulder Beach
07:46 28 Oct 21
Such a beautiful surgery, the state of the art equipment ensures your eyes... are ok, then beautiful frames to choose from in a relaxed and stylish environment. The staff are so knowledgable, helpful and patient, they helped me choose the most beautiful frames that worked with my prescription. My eye test was incredible, such amazing equipment. and lovely optician, I know my eyes are healthy and I have the best lenses for my eyes. Thanks to you all.read more
Thien Qui
Thien Qui
18:13 27 Oct 21
Courteous, friendly and the professional service, as always. Understanding... the needs of the service user and finding the best possible solution.read more
Luke Price
Luke Price
10:19 16 Oct 21
Courteous, friendly and the professional service, as always. Understanding... the needs of the service user and finding the best possible solution.read more
Weatherspoon C
Weatherspoon C
15:37 06 Oct 21
From start to finish my experience at concept was straightforward from... firstly booking my appointment, the eye examination to choosing the frames. The staff are so helpful from the moment you walk in and answer any queries you may have.read more
Rowan Battle
Rowan Battle
06:57 04 Oct 21
Very professional Service
Nicola Nicholson
Nicola Nicholson
18:35 04 Sep 21
I had excellent service at the Gosforth store. The gentleman who served me... was very attentive and helped me find the perfect glasses. I would highly recommend this store.read more
Thomas Hill
Thomas Hill
12:01 20 Aug 21
Silver service for sunglasses repair. Will 100% be returning in future
Harold Dobson
Harold Dobson
16:06 20 Feb 21
I've used the Concept Eye Clinic in Gosforth High Street for a fair number... of years. It provides a really first-class, quality service. The "front of house" staff (Rahil & Gabriel) are very friendly and provide excellent advice regarding the choice of lenses and frames.read more
maxine good
maxine good
19:16 16 Dec 20
Been here today for an eye test, staff are very proffessional efficient... and nice. Beautiful shop.read more
Jack Mitchell
Jack Mitchell
21:39 31 Aug 20
5 star service and the best technology available.
Gybe1132
Gybe1132
16:27 15 Feb 20
My optician friend (not local) said at 57yrs I should get an eye check if... buying specs off ebay. Latest kit, very professional, very slick and thorough eye examination which is worth paying for. Most refreshing was the complete absence of a hard sell to buy some vain glory frames that I would lose or break within a month. OK it’s glitzy for those who need that sort of thing but behind the front of shop is professionalism and competence. Will return when invited for my next follow upread more
Tim Parker
Tim Parker
06:19 14 Dec 19
A fabulous range of spectacles from the leading brands set out in the most... fabulous setting. The level of investment and knowledge is evident when you step door in this new clinic. If you want to experience the best this is the only place to go.read more
Peter Clark
Peter Clark
04:41 06 Dec 19
The level of care I have received from concept has always been nothing... other than exceptional. I attended the older clinic and Gosforth and more recently had my first appointment at their new flagship store. I was blown away when I went in from the fantastic decor to the broad range of high end glasses. The compliment this the level of detail that was provided from my eye examination unbelievable. What a fantastic set upread more
Ian K
Ian K
06:10 25 Nov 19
Stunning clinic recommended to me by a client. Visited for my eye... examination which was incredibly thorough. The clinic is designed to the highest spec and they held a fabulous range of glasses to choose from. Extremely impressed with the optometrist I seen Vik who spent a decent amount of time with me to ensure nothing was missed.read more
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